In short

Audi prices in Malaysia 2026 start at RM 276,710 OTR for the Audi Q2 and reach RM 1.68 million for the Audi RS Q8. The new third-generation Audi Q5 Advanced launched in May 2026 at RM 352,990 (Sportback S line RM 421,990), and the locally-assembled Audi Q7 CKD from Pekan starts at RM 462,422. The Audi e-tron GT is RM 588,790 and the Audi Q8 e-tron starts at RM 384,790. Distribution is by PHS Automotive Malaysia (PHSAM), which took over from Euromobil on 1 July 2022 with a 2-year unlimited-mileage warranty standard, extendable to 5 years via the Audi Assurance Package.

Should you buy?

Yes, if

  • Premium SUV buyer wanting Quattro AWD without paying BMW or Mercedes premium

    Audi consistently prices 5-10% below equivalent BMW xDrive or Mercedes 4MATIC variants. The new Q5 Sportback S line at RM 421,990 packs 272 PS, Quattro, Virtual Cockpit, and Bang and Olufsen for less than a BMW X3 M40i

  • Buyers who want a locally-assembled premium SUV with manufacturer-backed CKD warranty

    The Q7 S line CKD from RM 462,422 is the first Audi CKD in Southeast Asia, assembled at DRB-Hicom Pekan with the same 5-year AAP coverage as CBU units. Significant cost savings versus the previous CBU Q7

Not if

  • Buyers concerned about long-term aftersales reliability given the Euromobil legacy

    PHSAM has rebuilt the dealer network and aftersales since 2022, but used Audi values still carry a perception discount from the Euromobil era. Parts wait times for older models can exceed 4-6 weeks. BMW or Mercedes-Benz have longer-established CKD networks

  • Buyers prioritising the cheapest possible monthly payment for a premium-brand SUV

    Audi entry pricing (Q2 RM 276,710) is competitive but BMW X1 CKD at RM 250,800 undercuts it for a CKD premium subcompact SUV, and Korean rivals like Genesis cut deeper still on monthly cost

Audi cars in Malaysia are distributed by PHS Automotive Malaysia (PHSAM) and range from the Audi Q2 at RM 276,710 OTR to the Audi RS Q8 at RM 1.68 million OTR as of May 2026. The lineup spans A-series sedans (A3, A5, A8 L), Q-series SUVs (Q2, Q3, Q5, Q7 CKD, Q8), RS performance models, and the e-tron electric range, backed by a 2-year unlimited-mileage warranty standard and extendable to 5 years via the Audi Assurance Package. The two structural 2026 stories: the new third-generation Audi Q5 launched in May 2026, and the locally-assembled Q7 CKD from DRB-Hicom Pekan, the first Audi CKD in Southeast Asia.

Audi Price List in Malaysia 2026

Full 2026 Audi Malaysia lineup with OTR prices for Peninsular Malaysia, organised by body type:

Sedan:

Sportback:

SUV:

Wagon:

e-tron electric range (all CBU EV):

Not yet officially in Malaysia under PHSAM as of May 2026: Q4 e-tron, Q6 e-tron (confirmed for Malaysia in 2023 but slipped), S4, S5, current-gen A4 sedan (succeeded by new A5 nameplate), A6 sedan.

Who Is PHS Automotive Malaysia (PHSAM)?

PHSAM is a wholly-owned subsidiary of Porsche Holding Salzburg (PHS), an Austrian automotive distributor founded in 1947 and part of the Volkswagen Group. PHS operates in 29 markets globally with 39,000 employees and ranks as the largest automotive distributor in Europe. Annual revenue tops EUR 26 billion.

PHSAM took over Audi distribution in Malaysia on 1 July 2022 following the exit of Euromobil Sdn Bhd. PHSAM is the sister company to Volkswagen Passenger Cars Malaysia (VPCM); both share managing directors Erik Winter and Kurt Leitner. The dealer network has been rebuilt to 8 Audi Centres across 6 Malaysian cities:

Service infrastructure includes dedicated Audi Service Centres at each location with manufacturer-trained technicians, genuine OEM parts logistics, and the #AudiOnTheMove warranty programme covering both PHSAM-distributed and parallel-imported Audi vehicles.

Euromobil-Era Warranty and Used Audi Service

The Euromobil era left a complicated aftersales picture that PHSAM has been cleaning up since 2022. Critical points for any used-Audi buyer:

Cars purchased before 1 July 2022 (Euromobil era):

For parallel-imported / grey-market Audi vehicles:

Practical advice for used-Audi buyers: always run the chassis number through any PHSAM Audi Centre to verify remaining warranty months, accident history (if recorded in the manufacturer system), and recall completion status. This single check costs nothing and avoids the most expensive used-Audi surprises.

Audi Q7 CKD: First Locally-Assembled Audi in Southeast Asia

The Q7 S line 3.0 TFSI quattro mild-hybrid at RM 462,422 is assembled at DRB-Hicom's Pekan plant in Pahang, the same facility that builds Mercedes-Benz CKD vehicles. Production is around 3 units per day, started in May 2025, and supports both the Malaysian market and limited regional ASEAN export.

Specifications:

The CKD designation matters for pricing: at RM 462,422 the Q7 undercuts the equivalent CBU BMW X5 xDrive40i (RM 469,800) and competes directly with the Mercedes-Benz GLE 450 CBU (RM 528,888). The previous CBU Q7 sat above RM 550,000; the CKD shift drops the entry price meaningfully.

The Audi Assurance Package adds RM 20,000 (Q7 CKD with AAP: RM 482,422), extending warranty to 5 years or 150,000 km with 5 years complimentary scheduled maintenance.

2026 Audi Q5: The New Third-Generation Launch

The third-generation Audi Q5 launched in Malaysia on 5 May 2026 in two variants:

Key 2026-spec changes:

Against the BMW X3 20 xDrive CKD (RM 320,800), the Q5 Advanced commands a RM 32,190 premium for the new platform, OLED display, and ChatGPT integration. Against the Mercedes-Benz GLC 300 CKD (RM 391,888), the Q5 Sportback S line is RM 30,102 more for the coupé roof and 272 PS tune (the GLC 300 makes 258 PS).

Audi e-tron Range After the EV Duty Exemption Sunset

The CBU EV import and excise duty exemption expired on 31 December 2025, and from 1 July 2026 MITI enforces a minimum CIF of RM 200,000 (245 PS / 180 kW motor) for new CBU EV approvals. All current Audi e-tron models clear this floor comfortably:

Pricing impact: unlike Tesla (which absorbed the duty hike) and BMW (which held i-range prices flat), PHSAM has not publicly committed to a 2026 e-tron price hold. As of May 2026, prices on PHSAM's site remain at 2025 levels, but new shipments after the duty-exempt stock runs out could see RM 20,000-50,000 increases per variant. Buyers wanting an Audi EV in 2026 should secure existing duty-exempt inventory through PHSAM before mid-year.

Audi RS Performance Lineup in Malaysia

The Audi Sport RS line is the full-fat performance brand, distinct from the "S" mid-tier (which PHSAM does not officially import). Current Malaysian RS lineup:

Each RS engine is hand-assembled at the Audi Sport facility in Neckarsulm or Heilbronn (RS e-tron GT is built alongside the Porsche Taycan at Stuttgart). Standard equipment includes Quattro AWD, sport differential, RS Sport suspension Plus or air suspension, ceramic-brake options, and the RS-specific Virtual Cockpit display modes.

Audi Warranty and the Audi Assurance Package (AAP)

PHSAM ships Audi vehicles with:

AAP pricing by model (added to OTR):

Worth-it math: a single out-of-warranty turbo replacement on the 3.0 V6 TFSI costs RM 18,000-25,000; a single DSG mechatronic repair runs RM 12,000-18,000. AAP pays for itself with one major repair, and the 5-year scheduled service alone is worth RM 8,000-15,000 at Audi-specified intervals (every 15,000 km or 12 months).

Versus rivals: BMW's standard warranty is 5 years unlimited mileage (no extension needed for equivalent cover); Mercedes-Benz is 4 years unlimited mileage (Star Coverage extension from RM 1,488 covers years 5-6). Audi's AAP-equipped cars match BMW on cover length and exceed Mercedes-Benz on bundled maintenance.

How Does Audi Compare to BMW and Mercedes-Benz in Malaysia?

Price-per-class comparison across the German premium triad (2026 figures, equivalent specs):

The summary: Audi has the smallest CKD footprint of the three (Q7 only), which means Audi loses on the entry tier (Q2 vs CKD BMW X1) but wins on mid-large SUV (Q7 CKD vs CBU GLE). Choose Audi for Quattro AWD character and the new Q5 / Q7 CKD value; choose BMW for broader CKD selection and stronger M halo; choose Mercedes-Benz for the largest CKD range and the Lexus-trailing but solid resale.

Frequently asked questions

How much does a new Audi cost in Malaysia in 2026?
Audi prices in Malaysia 2026 start at RM 276,710 OTR for the Audi Q2 and reach RM 1.68 million for the RS Q8. The new Q5 Advanced is RM 352,990, Q5 Sportback S line RM 421,990, Q7 CKD RM 462,422, Q8 e-tron from RM 384,790, e-tron GT RM 588,790, and RS e-tron GT RM 793,790. RS performance models span RM 648,650 (RS 3) to RM 1.68m (RS Q8). All prices on-the-road without insurance, distributed by PHS Automotive Malaysia (PHSAM).
What happened to Euromobil and is my used Audi still covered under warranty?
PHS Automotive Malaysia (PHSAM) replaced Euromobil Sdn Bhd as Audi's official Malaysian distributor on 1 July 2022. PHSAM honours unexpired manufacturer warranty obligations on Euromobil-era cars, but units already out of warranty must pay for service. For older or parallel-imported Audis, PHSAM runs Audi Plus and the Audi Repair Package under its #AudiOnTheMove aftersales scheme. Used-Audi buyers should always check remaining warranty months via the chassis number at any PHSAM Audi Centre before purchase.
Who is PHS Automotive Malaysia (PHSAM)?
PHSAM is a wholly-owned subsidiary of Porsche Holding Salzburg (PHS), an Austrian automotive distributor founded in 1947 and part of the Volkswagen Group. PHS operates in 29 markets globally with 39,000 employees and is the largest automotive distributor in Europe. PHSAM is the sister company to Volkswagen Passenger Cars Malaysia (VPCM); both share managing directors Erik Winter and Kurt Leitner. PHSAM runs 8 Audi Centres across 6 cities including Glenmarie, Setia Alam, Penang (Juru), and JB.
How much is the monthly loan for an Audi in Malaysia?
At 10% down on a 7-year flat-rate hire purchase at 3.0%, the Audi Q2 (RM 276,710) works out to around RM 3,588/month, the Q5 Advanced (RM 352,990) at around RM 4,576/month, the Q5 Sportback S line (RM 421,990) at around RM 5,470/month, the Q7 CKD (RM 462,422) at around RM 5,994/month, and the e-tron GT (RM 588,790) at around RM 7,633/month (eligible for 0.30-0.50% green-financing discount at most banks). Use the Audi loan calculator for tenure variations.
Will Audi e-tron prices go up after the EV duty exemption ended in 2026?
The CBU EV import and excise duty exemption ended on 31 December 2025, and from 1 July 2026 MITI enforces a minimum CIF of RM 200,000 (245 PS / 180 kW) for CBU EV imports. All Audi e-tron models clear this floor comfortably (Q8 e-tron from RM 384,790, e-tron GT RM 588,790, RS e-tron GT RM 793,790), so the lineup is structurally protected from the MITI cull. PHSAM has not announced a 2026 price hold like Tesla did; e-tron prices remain at 2025 levels on existing duty-exempt stock, but new shipments could see RM 20,000-50,000 increases per variant.
How does Audi compare to BMW and Mercedes-Benz on price in Malaysia?
Audi generally prices 5-10% below equivalent BMW or Mercedes-Benz specs. The new Audi Q5 Advanced (RM 352,990) sits roughly RM 33,000 above the CKD BMW X3 20 xDrive but matches it on Quattro AWD. The Q7 CKD (RM 462,422) undercuts the BMW X5 by roughly RM 70,000. The RS Q8 (RM 1.68m) tops the BMW X7 M60i (RM 1.2m), reflecting Audi Sport V8 biturbo positioning. Where Audi loses is CKD breadth: BMW and Mercedes-Benz CKD most of their core SUV range; Audi CKDs only the Q7.
What is the difference between Audi S and RS variants?
S models (S3, S4, S5, etc.) are Audi's mid-tier sport variants, usually with a 3.0L V6 TFSI making around 350 PS and a focus on daily-driver usability. RS models (RS 3, RS 5, RS 6, RS Q8) are full Audi Sport developments with biturbo V6 or V8 engines, 400-630 PS, Quattro AWD, sport differentials, and track-capable braking. RS variants cost 50-100% more than S equivalents and are aimed at enthusiasts; S variants suit buyers who want premium performance without the RS price premium. Malaysia currently sells the RS 3, RS 4 Avant, RS 5 Sportback, RS 6 Avant, RS 7, and RS Q8; S variants are not officially imported by PHSAM.
What does the Audi Assurance Package cover, and is it worth RM 20,000?
The Audi Assurance Package (AAP) extends the standard 2-year unlimited-mileage warranty to 5 years or 150,000 km, plus 5 years complimentary scheduled maintenance and 5-year roadside assistance. On the Q7 CKD, AAP adds RM 20,000 to the OTR price (RM 462,422 to RM 482,422); on the new Q5 Advanced, AAP adds around RM 17,000 (RM 352,990 to around RM 369,990). Worth it for most buyers: a single out-of-warranty turbo or DSG repair can exceed RM 15,000, and Audi scheduled servicing runs RM 1,500-3,000 per interval at 15,000 km intervals.

More for Audi